| New York Office 205 Lexington Ave 2nd Floor New York, NY 10016 T: 212.231.7439 F: 212.231.7334 |
Toronto Office 360 Dufferin Street Suite 105 Toronto, ON M6K 1Z8 T: 647.436.8423 F: 647.436.3174 |
our company
The MuseBox is a different kind of marketing company. We exist out of
our love for music culture and want to expose it to you.
Combining years of branding and marketing experience, extensive
contacts in both underground and mainstream cultures, a comprehensive
approach to multi-tiered relational marketing and domestic as well as
international marketing expertise, The MuseBox offers a completely
unique set of services.
With offices in both New York and Toronto, The MuseBox is your North
America marketing solution.
| Nadine Gelineau, President/Founder | |
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Growing up in Canada, and living in NYC since '97, Gelineau has an extensive career in various aspects of the music industry. An executive with 25 years of Domestic and International marketing experience in the music industry including her work at BMG Music Canada and at Palm Pictures, Volcano and TVT Records, her reputation as a lifelong music fan led to the birth of The MuseBox. She also loves traveling towards the sun, her cat LeTigre, and a certain malty beverage from Scotland. Within the field of Artist Management, Gelineau worked with The Dears during the "No Cities Left" album cycle; her current clients includeThe High Dials, and Uncut. |
| Dan Efram, Senior Director, Marketing & Operations | |
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With over 16 years of music industry experience, Dan Efram is The MuseBox's Senior Director of Marketing & Operations.Concurrently, he is the President of Tractor Beam Management, representing Robert Schneider and The Apples in stereo.Efram's extensive international experience and broad musical taste led vanguard Eastern European Folk group The Klezmatics to a 2007 Best Contemporary World Music Album Grammy Award for their album "Wonder Wheel" (Lyrics by Woody Guthrie). He has participated as a sought-after panelist for a multitude of conferences and conventions including SXSW, CMJ Marathon and Popkomm. |
| George Davis, General Manager | |
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With about seven years of music industry experience, George is glad to represent The MuseBox as the General Manager. He was born on the pink sands of Bermuda before moving with his family to England before uprooting to America (Jersey represent) when he was five. He moved to Los Angeles after college and began building the Tarantulas Records label with friends and co-owners, The Explosion. After Tarantulas he was the Director of Sales at Hopeless Records before picking up and re-locating back to beautiful New Jersey where asked to join the Black & Greene Records family. As the Director of Sales & Marketing at B&G he has lead the branding efforts of the bands and label.. |
| Ian Wheeler, Press & Online Marketing | |
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Ian graduated from College of Charleston is sunny South Carolina. Down south, he wrote for various southern publications, studied jazz origin theories, and hit Athens and Atlanta whenever he could, becoming heavily involved with the scenes there. He invaded NYC in 2006, starting at the legendary Rough Trade Records, and later taking a spot at Fanatic Promotion as Director of Creative Affairs. After that, he left to start his own artist advocacy firm, indie outlaw, and joined The Musebox team in spring 2007. |
| Bryan Vaughan, Online Marketing | |
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During his four years at Belmont University (Nashville), Bryan began his music industry career interning at a plethora of music industry companies, including Sub Pop Records and Saddle-Creek Records. He then started his own entrepreneurial venture, Paper Garden Records, which was the eventual segue into his career at The MuseBox. |
| Craig Hill, DJ/Club Marketing Manager (Canada) | |
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A music junky from west-end Toronto, Craig spends his time between the MuseBox on weekdays and the DJ decks on weekends looking for his next fix of the perpetual "hotness". |
| Lauren Baker, Publicity and Lifestyle Marketing. (Canada) | |
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Lauren Baker was born in Dundas, Ontario, the cactus capital of Canada, and perhaps not coincidentally, she appreciates a good drink. She came to Toronto as an aspiring fashion stylist but, like so many innocent small-town souls, the city corrupted her into a music junkie. She has spent the past four years working to get her fix, booking indie-rock shows and throwing after-hours warehouse parties. When she's not courting new clients for The MuseBox with her irrepressible charm, she serves as the minister of information for Toronto/NYC label Unfamiliar Records. |
| Xavier Aaronson , Office Manager | |
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Growing up in NYC and living in Montreal while at McGill University, Xavier has always had a healthy dose of good music surrounding him. After juggling internships at both The MuseBox and Vice Records, Xavier made the upgrade from intern extraordinaire to office manager at The MuseBox. He enjoys parachutes, postcards of paintings, and other heaviness. |
| Jeremy Alisauskas, Graphic Design | |
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Jeremy graduated from Hunter College in New York City with an MA in Psychology. Since graduating, he DJs in various sweaty, packed nightclubs all over NYC. Jeremy can also be found on stages all over the place playing guitar for the NYC indie band Autodrone. He is from New Jersey. |
| Kendra Larkin , Press | |
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Born and raised in a small town in sunny California called Temecula. Moved to New York in 2004 to attend NYU. Graduated from NYU with a degree in Communications in 2007. I enjoy watching Man Vs. Wild, horror films and the British version of The Office. I also enjoy eating Mexican food, practicing my Chinese, going to Disneyland and listening to Pantera:101 Proof. I dislike chick flicks and taking the subway when it rains. |
| Jason Consoli, Press | |
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Jason is a native New Yorker with over 13 years experience in the music industry. In college he got his foot in the door interning for The New Music Seminar and Dave Kendall Productions. He eventually landed a gig at Reach Media Relations where he learned the publicity trade working with such artists as Depeche Mode, The Cure, Morrissey, Erasure and Bush. He followed this with 11 years at TVT Records as Senior Director of Publicity. While at TVT he worked with eventual MuseBox President and Founder Nadine Gelineau who snatched him up in February 2008. Jason has also moonlighted as a club DJ since 1991. In addition he enjoys puppies, bubble baths and pink unicorns. |
TESTIMONIALS
"The MuseBox took my artist to a whole other level of exposure on the web, starting with multiple online reviews every week and leading up to the holy grail of all, a MySpace feature. I was quite satisfied for the price and will definitely use them again."
- Phil Jaurigui Swinghouse LA, Manager, Astra Heights
"I finally got a chance to take a good look at the final report, and it looks great! I especially like all the detail, and the feedback from the stores is excellent. Thanks for all the work that went into the campaign and this report. It was definitely very good working with you and The Musebox as well."
- Amza Kubba - Capsule Records Inc.
"The MuseBox keeps me posted on what is hot and what is hotter. Communication is key when producing retail ambiance. The MuseBox is always there for that. The MuseBox rocks, beeps and whistles."
- Paul Frank Industries, inc.
" The MuseBox has been instrumental in expanding the reach of the band's they work with in our city of San Diego, in particular by marketing on a street level in a way that advertisements can never touch. Post concert parties, in-store and online contests, and in store performances are just a few examples of how M-Theory and The MuseBox have worked together to promote the artists we sell. The MuseBox is effective and reaches the target audience that cares about the music!"
- Eric Howarth, Owner, M-Theory Music, San Diego, CA
“Specialized companies such as The MuseBox have become key in developing fan bases for indie bands and new artists on major labels.”
- LATimes
“The folks at The MuseBox have just the right ideas about marketing music. Thanks to them my retail store has THE BEST selection of new music playing all the time. MuseBox has also done contests and give-aways with our store, that not only thrill our customers, but also gives them an opportunity to experience new music firsthand. These guys are unmatched!"
-Brat, Santa Monica
“A lot of people claim to target trendsetters, but very few people actually deliver them. Through brand integrity, community & truth, The MuseBox speaks to every single one of those elusive yet very essential assholes.”
-Livia Tortella, Vice President of Marketing & Artist Development, Atlantic Records Group